‘Not Google’ Category Archive

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Excerpt: This is not really new but it is really useful and something that many SEOs are unaware of. We all know about Google’s advanced search operators that allow you to refine your search in such a way as to search for links in Google and pages that have been indexed. Yahoo’s Site Explorer offers an easy to use link finder but two search modifiers are available from the Yahoo search bar. These are: site: linkdomain: Used in combination they can be used to create powerful link analysis queries. linkdomain:seothegame.com -site:seothegame.com This will create a search for the links that are connected to the domain…

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Excerpt: Recently, a rumour was circulated by Marcus Tander – aka Mediaadonis (a marketing consultant) that if you apply a the word hyves as a sub-domain before your own domain name it would show you whether you had been given a penalty for selling links. If it showed as PR 7 in your PR-meter, it was okay.  If it was a PR 4, then your site had a penalty against it. It could also be PR 0 if you were banned. At the time it seemed quite bizarre that this would work but many were posting about it.  It is good…

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Excerpt: When I first heard of Twitter I thought that it was a stupid idea. Even the word has connotations of pointless gossip or incessant chatter. I did not see the point. However, I thought that I would give it a try just to see what it was about. If you have never heard of Twitter it is a cross between instant messaging and blogging. You register an account and the idea is that you should say what you are doing now in 140 characters or less. You can subscribe to other people’s Tweets and read what they are doing by following…

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Excerpt: While Google is undoubtedly the dominant search engine and brings in the most traffic for most websites, the dangers of optimising a website for a single search engine are clear. With Google collecting such a lot of user information it is fast becoming a monopolistic power. For small web sites that are just starting, trying to take on Google is tall order and even for well optimised sites there are other ways to bring in traffic to your site. Submitting your site to many search engines is not going to set the world on fire but at the same time it should…