‘On Page SEO’ Category Archive

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Excerpt: Google have shown that they don’t hate SEO and are giving beginners advice on how to optimise their sites with the release of  a  Search Engine Optimisation Starter Guide document. Any information that comes from Google on search is extremely valuable as they are an authoritative source and this document confirms most of what we believe to be good practice in on-page SEO. It is pretty basic stuff for the seasoned SEO but valuable information for the beginner as even these basic tips can have the most dramatic results on a poor website. The document gives  good overview on how to…

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Excerpt: In part I of this two part series on SEO tips for Blogs we looked at WordPress plugins, creating themes, internal linking, RSS Feeds and Blog Aggregators. In the second part of  search engine optimisation for blogs, we examine social media, external linking and how to avoid duplicate content. Social Media Twitter Twitter is a social networking site that allows you keep in touch with groups of people on the web through the passing of short messages (tweets) to say what you are doing. It sound like a ridiculous idea but it has the capability to build up a targeted audience for your…

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Excerpt: Niels Bohr said, “An expert is a person who has made all the mistakes that can be made in a very narrow field.” I feel that this also applies to the field of search engine optimisation also. It is not an exact science. At best, it can be compared to economics or sociology. Data is noisy, there are lots of theories and everyone has their own opinion. It may be worse, since unlike economics or sociology, how search engines work can be changed without notice. While you cannot argue with results, there are many roads to Mecca. So how…

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Excerpt: In the old days of SEO, people used to write content and insert keywords to get rankings but that is old-hat today. With so many social media networks such as: Digg, Sphinn, Stumbleupon and many more, people can cast their vote on your content. That is why it is more important than ever before to create dazzling content that people will want to read and link to. Copywriting is now one of the most important parts of on-page search engine optimisation;  of course it is still important to write tittles and add keywords, but that will just insure that you are…

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Excerpt:

[/caption] If you run a popular website and it needs to be taken down for maintenance for a few hours you could lose your listings if a search engine robot comes to visit and the page is unavailable. You don’t want to send out a 404 page cannot be found error. This is obviously a worry, especially for large e-commerce sites, as any large site needs the occasional maintenance to update software or backup a large database. Fortunately, there is something that can be done. The answer is the return code 503 to the search…