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Excerpt: If you are doing a good job with your SEO, then you find that you will be sent emails requesting a link. There is nothing intrinsically wrong with this but  they just go about it in the wrong way. Often they are thinly disguised with praise for you site.  Typically, along the lines of:  I was surfing the web and I came across your excellent site on kitchen cupboards… would you mind if we add a link to your site from our site… and would it be possible to add a link to our site selling prosthetic limbs to your…