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Excerpt: The three major search engines: Live, Yahoo and Google have agreed to adopt a new standard to highlight URLs that contain duplicate content. Duplicate content issues often occur when the same pages of content is accessed can be reached by multiple URLs or session IDs, particularly common in e-commerce sites, for example, where the same product might exist in different categories. There was always a concern that this could result in duplicate content penalties. The new attribute value is ‘canonical’ is used with the rel attribute in the links tag. It specifies the location of the page that this is a…

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Excerpt: While carrying out a search using Yahoo, I noticed that Yahoo supports advanced query modification in a similar way that Google does. With some trial and error I have discovered the following operators seem to work: intext:query – finds the search query text within a document. anchor:query – finds the search term within the URL of the document. intitle:query – finds the search term within the title of the document. site:query – send you to the yahoo site explorer where you can find links and pages indexed by Yahoo. I could not find any documentation for these operators, but it could be a feauture that…

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Excerpt: It is reported in the Yahoo blog, that a survey found that 85% of people need help with searches. To answer this problem, Yahoo introduced Yahoo Assist in 2007, which became global in March 2008.  For those that haven’t used it, it is simply a means of suggesting searches related to what you are currently typing. As shown below: I am trying to use Yahoo on a more regular basis so that I spread my searches over more than one search engine. I would advise anyone else to do the same just to get a feeling for the major search engines…

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Excerpt: Search Engine Optimisation for Yahoo While Google serves around 70% of the search engine queries, Yahoo is the next largest search engine with around 20% of the total search market. If your site is experiencing the sandbox, optimising for Yahoo can be a good alternative in the meantime. Yahoo’s Search Algorithm Yahoo’s directory is believed to be biased toward on-page factors such as content and keyword density. It does not use a PageRank method to discriminate between sources. It may also be using web 2.0 sites that it owns to draw on content. Yahoo Answers, allows people to ask questions and people…